Because beer matters
brewhouse newsletter articles
here you will find a selection of articles
from our 'brewhouse' newsletter for the beer and beverage trade.
Let's be clear when it comes to glasses....
Summer 2010
We appreciate that sometimes your customers need a little help making their selection when discovering new beers, especially when these new and exciting beers are served in rather unfamiliar glasses. We have a look at why it's important to provide a sense of theatre for your customers...
A new breed of beers
Summer 2010
In the past few years we have seen unprecedented activity within the beer industry, with brewers around the world taking their craft to new heights of originality and innovation, whilst keeping true to the heritage of brewing. Here we take a look at three which we already consider to be worthy of the 'classic' moniker.
Raise the bar with draught speciality beers
Summer 2010
At first glance, you could be forgiven for thinking that all imported speciality beers were only available in bottles, their presence in the bar being limited to the fridge or back shelf, but the number of draught speciality beers is extensive and continues to grow.
Good Kolsch it's Summer
Spring 2010
With the prospect of warmer days and sunshine ahead, we take a look at some beers to consider for Summer – perfect for the beer garden, a sunny terrace or enjoying just about anywhere!
Introducing Kellerbier
Spring 2010
James Clay are delighted to introduce something of an exclusive in the arrival of the St. Georgen Bräu 'Kellerbier'.
Have a State-side Summer!
Srping 2010
As you would expect, the American craft brewers have their own interpretation on some of the classic Summer beers – here's just a few to tempt you.
American Beers Deliver a Kick Up the Backside!
March 2010
In an event held at the White Horse on Parson’s Green, London, James Clay presented a collection of ‘attitudinal’ beers from four of America’s most highly regarded breweries: Brooklyn of New York; Anchor of San Francisco; Goose Island of Chicago and Flying Dog of Maryland.
American Beer Tasting at Silver Apples, Manchester
24 February 2010
An evening tasting some of the finest beers in American craft brewing.
More Articles...
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